Zirality Analytics

75% of social traffic is 'direct' meaning there's no marketing source. We found a way to shine a light on this dark traffic.

What we did

We've figured out a way to see the true virality of your content marketing by measuring organic sharing activity between users.

October 27, 2020· Saxifrage· vexpower.com

VEXPOWER Marketing Mix Modeling Training Simulator

September 25, 2020· Reforge· reforge.com

I worked with former VP of Growth at Eaze Yousuf Bhaijee and Reforge to define a method for calculating Word of Mouth

May 27, 2020· Ladder· try.ladder.io

The first publication from Ladder's Growth Intelligence Unit — review the 12 most promising growth channels